Event Marketing
THE ARE OF SUCCESS
At Attendopedia, event marketing is founded on creativity, built from experience and designed to engage.
By taking advantage of the numerous digital and social platforms now available, the value of face-to-face events has vastly increased. Today, most brands recognized event marketing as an integral part of their integrated marketing portfolio, deepening relationships that have been built online, on devices and through interactive media.
As a leading global event marketing company, we take an integrated approach to strategic experience planning, developing unique personal experiences that produce measurable results. And we marry that up to logistics, production and execution capability in both emerging and established markets worldwide.
Learn more about our event marketing capabilities:
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Event Management
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Press Events
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Trade Show Marketing
Benefits of Event Marketing
Effective events and branded experiences have one significant advantage over other marketing efforts: engagement
When an event truly works, the traditional barriers of marketing and online communication fall away. Companies can spend more time fostering two-way connections and participants proactively raise their hand to contribute to the experience (including purchase and loyalty). Sales funnels are shortened and brand awareness skyrockets.
When an event truly works, the traditional barriers of marketing and online communication fall away. Companies can spend more time fostering two-way connections and participants proactively raise their hand to contribute to the experience (including purchase and loyalty). Sales funnels are shortened and brand awareness skyrockets.
For example, the power of human connection is what led to the success of the World Leaders Week Meeting, The Best Worldwide event ever.
Here the heads of state of 21 member economies had only a week to come to a consensus on a number of urgent global issues. But with the right atmosphere, planning and follow-up, collaboration was the order of the day. Leaders walked away from the conference with signed agreements and new international colleagues.
Role of a Global Event Marketing Agency
we combine the strategic and creative approach of an event marketing agency with the on-the-ground execution capabilities of the worlds number one ranked experiential agency. To that end we provide:
Advanced Customer and Audience Insights
Captivating Branded Experiences and Environments
Seamless Digital Integration of Event Marketing Technology
Measurable Results
Impact of Event Marketing
we combine the strategic and creative approach of an event marketing agency with the on-the-ground execution capabilities of the worlds number one ranked experiential agency. To that end we provide:
Such as the tens of millions of dollars saved when we helped to streamline event marketing initiatives.
Or the influx of more than 66 million of new business and the generated press coverage with a valuation in excess of 500,000 from the launch of ICC London
But it can also be seen in the way that creative ideas live on after an event, generating social sharing, a greater digital presence, word-of-mouth recommendations and loyal lifelong customers.
